When it comes to writing for the web, the rules you learned in English 101 no longer apply. Web copy eschews flowery language in favor of persuasive language that addresses your readers’ needs, [...]
Good web design conveys a message without ever saying a word; it either instantly engages visitors or turns them away. When web design works, it pulls your visitors in and makes them feel at ease.
Something about summer brings out the reader in all of us. Whether you’re on a plane or a beach, there just seems to be a little extra time in the day to fit in luxuries like reading in the [...]
