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Monthly Archive for: "March, 2018"
 What Does Empathy Have to Do with Your Marketing Plan?
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By Jack Kinley
In Communication Tips, Employee Communications, HR Issues, Marketing, Strategic Communications Plan
Posted March 30, 2018

What Does Empathy Have to Do with Your Marketing Plan?

Every great marketing plan allows for a balanced approach between thoughtful preparation and winging it. Having a pipeline of ready-to-go stories for the things that you can plan for will give [...]

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 Communications Metrics: How to Make Your Words Really Count
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By Jack Kinley
In Communication Tips, Employee Communications, HR Issues, Strategic Communications Plan, Workplace Best Practices
Posted March 20, 2018

Communications Metrics: How to Make Your Words Really Count

Nothing makes our clients squirm more than the words “communications metrics.” For our clients – who are either “word people” or “people people” –  there can often be a powerful [...]

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 Engage Your Employees by Moving the Conversation to Them
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By Jack Kinley
In Communication Tips, Marketing, Strategic Communications Plan
Posted March 2, 2018

Engage Your Employees by Moving the Conversation to Them

“I’m sorry. I can’t. Don’t hate me.” It was the break-up heard around the world in Season 6 of Sex and the City when Berger broke up with Carrie…on a Post-it. “A Post-it! That’s infuriating,” [...]

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Recent Posts
  • Leverage Employee Feedback to Improve Your Internal Communications
  • The Business of Being “Out” at Work
  • Use Real Employee Stories to Boost Engagement
  • Video Versus the Dreaded Employee Meeting
  • Do You Need a Benefits Brand?
Popular Posts
  • How Falling Into the Gap Taught Me to Be a Better Boss
    April 25, 2013
  • Thank Your Mother – She Paved Your Way at Work
    May 8, 2013
  • Making Room for Mental Health in Your Employee Benefits Plans
    Making Room for Mental Health in Your Employee Benefits Plans
    October 9, 2012
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